Fashion

Performance-enhancing design for running shoes: When technology wins
This article discusses the politics of cheating via sportswear and amateur running footwear, where boundaries and synergies exist between the body and apparel that enhance sport performance. In 2017, Nike introduced a revolution in running shoe design, launching its Vaporfly 4% running shoes. The claims used in advertising for the shoe stated a possible increase in performance of up to 4 per cent. The design of the shoe was aesthetically distinguished by its thick foam sole, which contains carbon plating. There has been a significant drop in times for elite running races since professional athletes adopted such advanced footwear and as a result, tighter regulations have been developed by World Athletics (2020), who have banned certain editions. Other footwear designers have followed Nike and are looking to new technology to advance performance, such as the Adidas Futurecraft running shoe, a 3D printed shoe designed to work with the athlete’s foot shape using foot-scanning technology, perhaps paving the way for a move to ‘bespoke’ footwear design based on personal data. The ethics of performance-enhancing design for running shoes are contextualized through a wider consideration of specialist garments for specific sport and leisure activities worn to enhance ease of movement and increased activity. There is a gap in research related to performance-enhancing design for running shoes for amateur runners; therefore, this study makes an important and original contribution to literature.

Zero Waste Design, Timo Rissanen and Holly Mcquillan 2nd ed., (2024)
Review of: Zero Waste Design, Timo Rissanen and Holly Mcquillan 2nd ed., (2024)
London, New York and Dublin: Bloomsbury Visual Arts, 233 pp.,
ISBN 978-1-35011-696-2, p/bk, $47.95

Jews in Suits: Men’s Dress in Vienna, 1890–1938, Jonathan C. Kaplan-Wajselbaum (2023)
Review of: Jews in Suits: Men’s Dress in Vienna, 1890–1938, Jonathan C. Kaplan-Wajselbaum (2023)
London: Bloomsbury Visual Arts, 278 pp.,
ISBN 978-1-35024-420-7, h/bk, $103.50
ISBN 978-1-35024-421-4, p/bk, $39.95
ISBN 978-1-35024-423-8, e-book, $35.95

Clothing Alterations and Repairs: Maintaining a Sustainable Wardrobe, Chelsey Byrd Lewallen (2024)
Review of: Clothing Alterations and Repairs: Maintaining a Sustainable Wardrobe, Chelsey Byrd Lewallen (2024)
London, New York, Oxford, New Delhi and Sydney: Bloomsbury Visual Arts, 240 pp.,
ISBN 978-1-35016-355-3, p/bk, $63.45

Fashion and Motherhood: Image, Material, Identity, Laura Snelgrove (ed.) (2024)
Review of: Fashion and Motherhood: Image, Material, Identity, Laura Snelgrove (ed.) (2024)
London: Bloomsbury Publishing, 241 pp.,
ISBN 978-1-35027-669-7, h/bk, $103.50

On the Job: A History of American Work Uniform, Heather Akou (2024)
Review of: On the Job: A History of American Work Uniform, Heather Akou (2024)
London, New York, Oxford, New Delhi and Sydney: Bloomsbury Visual Arts, 287 pp.,
ISBN 978-1-35034-938-4, h/bk, $86.40

The Intersection of Fashion and Disability: A Historical Analysis, Kate Annett-Hitchcock (2023)
Review of: The Intersection of Fashion and Disability: A Historical Analysis, Kate Annett-Hitchcock (2023)
London: Bloomsbury, 227 pp.,
ISBN 978-1-35014-311-1, p/bk, $26.95

The Rise of the Stylist: Subculture, Style and the Fashion Image in London 1980–1990, Philip Clarke (2024)
Review of: The Rise of the Stylist: Subculture, Style and the Fashion Image in London 1980–1990, Philip Clarke (2024)
London: Bloomsbury Publishing, 155 pp.,
ISBN 978-1-35030-166-5, h/bk, $115.00

Dress and Identity in America: The Baby Boom Years 1946–1964, Daniel Delis Hill (2024)
Review of: Dress and Identity in America: The Baby Boom Years 1946–1964, Daniel Delis Hill (2024)
London: Bloomsbury Publishing, 256 pp.,
ISBN 978-1-35037-391-4, h/bk, $103.50

Cosmetics Marketing: Strategy and Innovation in the Beauty Industry, Lindsay Karchin and Delphine Horvath (2023)
Review of: Cosmetics Marketing: Strategy and Innovation in the Beauty Industry, Lindsay Karchin and Delphine Horvath (2023)
London: Bloomsbury Visual Arts, 253 pp.,
ISBN 978-1-35029-943-6, p/bk, $44.95

Tribal and the Cultural Legacy of Streetwear, G. James Daichendt (ed.) (2024)
Review of: Tribal and the Cultural Legacy of Streetwear, G. James Daichendt (ed.) (2024)
Bristol: Intellect Books, 240 pp.,
ISBN 978-1-78938-808-4, p/bk, EUR 29.99

Hang Ups: Reflections on the Causes and Consequences of Fashion’s ‘Western’-Centrism, Benjamin Linley Wild (2024)
Review of: Hang Ups: Reflections on the Causes and Consequences of Fashion’s ‘Western’-Centrism, Benjamin Linley Wild (2024)
London, New York, New Delhi and Sydney: Bloomsbury Visual Arts, 292 pp.,
ISBN 978-1-35019-724-4, h/bk, $103.50
ISBN 978-1-35019-723-7, p/bk, $34.15
ISBN 978-1-35019-725-1, e-PDF, $27.32
ISBN 978-1-35019-726-8, e-book, $27.32

Butts: A Backstory, Heather Radke (2022)
Review of: Butts: A Backstory, Heather Radke (2022)
New York: Avid Reader Press, 310 pp.,
ISBN 978-1-98213-548-5, h/bk, $28.99
ISBN 978-1-98213-549-2, p/bk, $18.99
ISBN 978-1-98213-552-2, e-book, $14.99

Dress and Identity in America: The Baby Boom Years 1946–1964, Daniel Delis Hill (2024)
Review of: Dress and Identity in America: The Baby Boom Years 1946–1964, Daniel Delis Hill (2024)
London: Bloomsbury Visual Arts, 242 pp.,
ISBN 978-1-3503, h/bk, $80.50

Latin American and Latinx Fashion Design Today: ¡Moda Hoy!, Tanya Meléndez-Escalante and Melissa Marra-Alvarez (2024)
Review of: Latin American and Latinx Fashion Design Today: ¡Moda Hoy!, Tanya Meléndez-Escalante and Melissa Marra-Alvarez (2024)
New York: Bloomsbury, 272 pp.,
ISBN 978-1-35034-395-5, h/bk, $42.40

Shirts, Shifts and Sheets of Fine Linen: British Seamstresses from the 17th to the 19th Century, Pam Inder (2024)
Review of: Shirts, Shifts and Sheets of Fine Linen: British Seamstresses from the 17th to the 19th Century, Pam Inder (2024)
London: Bloomsbury Visual Arts, 311 pp.,
ISBN 978-1-35025-296-7, h/bk, $115.00
ISBN 978-1-35025-297-4, e-PDF, $103.50
ISBN 978-1-35025-298-1, e-book, $103.50

Textiles on Film, Becky Peterson (2024)
Review of: Textiles on Film, Becky Peterson (2024)
London: Bloomsbury, 184 pp.,
ISBN 978-1-35002-655-1, h/bk, $70.00

New Approaches to Decolonizing Fashion History and Period Styles: Refashioning Pedagogies, Ashley Bellet (ed.) (2024)
Review of: New Approaches to Decolonizing Fashion History and Period Styles: Refashioning Pedagogies, Ashley Bellet (ed.) (2024)
New York: Routledge, 228 pp.,
ISBN 978-1-03223-542-4, p/bk, $42.95

Fashion Projects: 15 Years of Fashion in Dialogue, Francesca Granata (ed.) (2024)
Review of: Fashion Projects: 15 Years of Fashion in Dialogue, Francesca Granata (ed.) (2024)
Bristol: Intellect, 225 pp.,
ISBN 978-1-78938-893-0, h/bk, $134.95
ISBN 978-1-78938-894-7, e-book, $103.95
ISBN 978-1-78938-895-4, e-PDF, $103.95

Luxury Fashion and Media Communication: Between the Material and Immaterial, Paula von Wachenfeldt and Magdalena Petersson McIntyre (eds) (2024)
Review of: Luxury Fashion and Media Communication: Between the Material and Immaterial, Paula von Wachenfeldt and Magdalena Petersson McIntyre (eds) (2024)
New York: Bloomsbury Visual Arts, 214 pp.,
ISBN 978-1-35029-106-5, h/bk, £85.00