This article examines Queer Taiwan, a docu-series focusing on LGBTQ topics in Taiwan. Among the very first original content commissioned by GagaOOLala, Asia’s first LGBTQ streaming platform, Queer Taiwan is imbued with messages of social import while tracing the history and recording the current fight for LGBTQ rights. By adopting a participatory approach, Queer Taiwan sparked conversation on hotly debated topics among different social groups with the goal of enhancing mutual understanding and shedding light on common misconceptions. This article explores how these conversations reflect the changing social outlook and public attitudes during Taiwan’s journey towards marriage equality. It includes a discussion of the socialization and politicization of sexual identity by situating it within the history of Taiwan’s national identity politics, a pervasive theme of the island’s queer literature and cinema. The analysis encompasses queer cinema, documentaries in particular, illustrating how non-fiction film envisions the parallels between campaigns to assert queer pride and Taiwanese distinctiveness. This study illuminates the relationship between queer cinema and the wider sociopolitical landscape in the run-up to Taiwan’s legalization of same-sex marriage.

Though queer critics and queer theory tend to frame queer identities as marginal, this edited volume draws attention to a dynamic field in which a wide variety of queer identities can be put on display and consumed by audiences. Cementing a foundational understanding of queerness that is at odds with current shifts in media production, contributors present a broad variety of queer identities from across a range of televisual shows and genres to reconsider the marginalization of queerness in the twenty-first century. Doing so challenges preexisting notions that such “mainstreamification” necessitates being subsumed by the cisheteropatriarchy. This project argues the opposite, showing that heteronormative assumptions are outdated and that new queer representations lay the groundwork for filling gaps that queer criticism has left open.

Thomas Brassington is a researcher whose work explores intersections of queerness and the Gothic in contemporary popular culture. Debra Ferreday is a feminist cultural theorist whose research concerns gender, feminist theory, sexuality, critical race theory, queer theory, and embodiment. Dany Girard is a queer researcher whose work primarily explores representations of gender, asexualities, and queer theory in television and film.

Review of: Cosmetics Marketing: Strategy and Innovation in the Beauty Industry, Lindsay Karchin and Delphine Horvath (2023)

London: Bloomsbury Visual Arts, 253 pp.,

ISBN 978-1-35029-943-6, p/bk, $44.95

Review of: Hang Ups: Reflections on the Causes and Consequences of Fashion’s ‘Western’-Centrism, Benjamin Linley Wild (2024)

London, New York, New Delhi and Sydney: Bloomsbury Visual Arts, 292 pp.,

ISBN 978-1-35019-724-4, h/bk, $103.50

ISBN 978-1-35019-723-7, p/bk, $34.15

ISBN 978-1-35019-725-1, e-PDF, $27.32

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