Table 1

Juul flavour availability and name per country, underlaid with characteristic colour of the respective flavour pod

FlavourName by country
USACanadaUKItalyFranceGermany
Mint MintMintGlacial MintMintMintMint
Vanilla Crème BruleeVanillaRoyal CrèmeVanilleRoyal CrèmeRoyal Crème
Mango MangoMangoMango NectarMangoMangoMango
Tobacco I Virginia TobaccoVirginia TobaccoRich Tobacco
Tobacco II Classic Tobacco*Golden TobaccoGolden TobaccoBlond Royal
Fruit FruitFruit†
Cucumber Cool CucumberCool Cucumber
Menthol Menthol*
Berry Alpine Berry
Apple Apple OrchardPommeApple
Nicotine concentrations in weight-%
Flavour USA Canada EU (UK, Italy, France, Germany)
Labelled 5 3 5 3 1.5 1.7%
Measured
Mean (95% CI)
5.3 (0.1)3.1 (0.1)4.9 (0.4)2.9 (0.3)1.5 (0.3)1.5 (0.0)
n182418151860
  • ‘–’ denotes no availability of that flavour in May–June 2019. Below: Labelled nicotine content in weight-%, measured nicotine content in weight-%, and sample size. Mean (95% CI) shown.

  • *US flavour only available at 5% nicotine.

  • †Canada availability only 1.5% and 5% in May–June 2019.