Populations where free access is denied pose special problems to the survey researcher. In attempting to make general estimates of the size of the composition of the audience in the USSR to Western radio broadcasts, a simulation technique (Mostellerization) has been developed which provides estimates of underlying data from aggregate results. (PD)

Compares passages from two weekly newsmagazines and finds differences in readability according to type of content, but not along lines of the delayed reward/immediate reward typology. (FL)

Reports that only 8.6 percent of news stories in eight newspapers had women as main characters. (FL)

Concludes that while the North Korean press gives more space to stories concerning the unification of the two Koreas than does the South, it is also more hostile and less varied in its coverage of the issue. (FL)

Concludes that the morning lifestyle habits and media use habits of audiences are useful predictors of receptivity to morning newspapers in a market area. (FL)

Describes the antitrust suit between two Buffalo, New York newspapers and considers the effectiveness of antitrust legislation in promoting newspaper diversity. (FL)

Discusses how the media portray alcohol and drinking and how to change media performance. Presents some findings in abbreviated form for several media and suggests a model for working with the media in the interests of alcohol education. (Author)

Describes a test of student reaction to viewing a film dealing with mass communications laws. Results indicated the film had a substantial impact on student opinion. (AEA)

Analyzed China's foremost party organ, the "People's Daily," during 1979-80 to find out what changes have occurred with regard to media images of the U.S. since the normalization of the Sino-U.S. relationship. Noted a more favorable portrayal of the U.S.--at the expense of the Soviet Union. (PD)

Surveyed editors, publishers, and journalism educators generally agreed on the Hutchins Commission's directives concerning what is responsible reporting and what the press should do to protect freedom of the press; but editors and publishers did not want external criticism or evaluation by any organized group. (FL)

Examines the language style of news and the factors that influence it, with data drawn from extensive research on radio news in Auckland, New Zealand. Study of newscasters' language style shows that newscasters will alter their style of speech depending upon who they think is listening. (PD)

Comparisons of independent and laboratory newspapers at selected California colleges indicated that (1) the independent newspapers were superior in editorial opinion and leadership characteristics; (2) the laboratory newspapers made better use of photography, art, and graphics; and (3) professional journalists highly rated their laboratory…

Reports on a yearbook study that provides some data about the differences between college yearbook buyers and nonbuyers. (RL)

Interviews with 1,034 respondents shortly before the 1972 presidential election, and with 701 of these respondents shortly after the election, revealed that a small proportion perceived political bias in television news, a larger proportion perceived biases in newspaper reporting, and the vast majority saw no political bias in either medium. (GT)

An analysis of the Middle East news items covered by four newspapers and one television network revealed that the coverage was concentrated mostly on Israel, Egypt, and Iran; that most items were presented in a neutral fashion; and that more items were treated positively than negatively. (GT)