Discusses study to ascertain problems existing in ethnic studies programs: lack of consensus regarding goals, recruitment of faculty, and funds available. Results indicate a need for decisions and clarifications regarding ultimate goals of ethnic studies. (KC)

To determine how to mail information to prospective students identified through the College Board's Student Search Service, Xavier University researched three hypotheses: August and December are good mailing times; the easier it is for students to respond, the higher the response rate; the easier it is to respond, the lower the final enrollment…

Trying to place those students who are not the "cream of the crop" can really challenge a placement counselor's ingenuity and skills. (Author)

Discusses techniques for finding and hiring employees with technical expertise. Explores recruiting strategies such as touting a company's quality of life, educational opportunities, and corporate culture. Also focuses on using interns and consultants, and how to conduct on-campus recruiting. Provides an anecdote to illustrate corporate culture's…

Examines ways in which technology is changing staffing office practices. Discusses features of the worldwide web, some of the potential problems in establishing a web site, and the importance of carefully planning a web site. Looks at digital resume warehouses and the increased power such warehouses offers recruiters. (RJM)

Looks at how technology is changing the way career centers conduct business. Examines the move toward a "paperless office" and the risk of not serving everyone by going paperless. Describes ways in which technology is increasing student preparedness and the need to answer students increasingly informed questions in person. (RJM)

University of North Iowa cooperates with two predominately black colleges, Ft. Valley State University (Georgia) and Florida A&M, to recruit diverse staff for day camp and other youth services for the children of the U.S. military and embassy personnel. As a result, over 100 college students trained as camp staff have combated stereotypes and…

Describes the six-step faculty-selection process used by Skokie 68 School District (Skokie, Illinois) to recruit the highest quality teachers: (1) recruitment; (2) screening interviews; (3) administrative team screening; (4) reference checking; (5) followup interviews; and (6) demonstration teaching. (LMI)

Creating Lasting Connections is an alcohol/drug abuse prevention program that defines communities in terms of the social support systems connected with the church. Community mobilization emphasizes development and training of community volunteer teams to act as advocates for the program. (SK)

Outlines an approach to college and university marketing that focuses on identification of buyer readiness state and selection of appropriate communication goals. This approach uses a hierarchy of communication goals (awareness, knowledge, liking, preference, conviction, purchase) widely used in consumer advertising. Argues that little has been…

Increasingly, colleges and universities are using field offices and representatives to recruit applicants at a distance from the institutions. Representatives often spend significant amounts of time with a single student. The practice is particularly popular among colleges wishing to build name recognition and to elevate a narrow market segment in…

Asserts that online recruiting is a major facet of building and improving enrollment, examining: the student perspective (organizing the site, highlighting benefits and successes, ease of contact, integrating the financial side, and benefits of e-mail); search engines (ranking and recruitment, links, link popularity, and key departments and…

A survey of 200 doctoral students who interviewed with business schools at the Academy of Management conference received 74 responses. On average, they interviewed with 15.74 schools and did considerable preconference information gathering. Many complained of the physical conditions and lack of interviewer preparation. (Contains 20 references.)…

A recruitment film to attract American Indian and Hispanic/Latino students to nursing was based on interviews exploring the meaning of education to seven nurses with these backgrounds. The meaning domains identified led to nine patterns of characteristics depicted in the film. (Contains 32 references.) (SK)

Presents innovative ideas that have been incorporated into the applied physics program at the Humacao Campus of the University of Puerto Rico since 1981. Describes a program that was designed as a professional (terminal) one with mechanisms to guide students who wish to pursue graduate studies. (Author/YDS)