Knowledge of how to effectively monitor social media is an increasingly valued marketing research skill. This study tests an approach for adding social media content to an undergraduate marketing research class team project. The revised project maintains the expected objectives and parameters of a traditional research project, while integrating…

Organizational scholars and neuroscientists suggest that when people are more emotionally engaged, they learn more effectively. Clinical art therapists suggest that the experience as well as the expression of emotions can be enabled or constrained by different materials. So then, what materials can be employed by management educators to achieve…

The current paper argues for bridging the "relevance gap" in management research and education by creating educational programmes that bring together experienced managers and management researchers. In the "Executive Research Programme" discussed in this paper, managers were paired up with researchers to conduct a collaborative…

Given recent trends, there is a high probability that most university faculty members will either have the opportunity, or be required, to teach online at some point in their careers if they have not already. For a new professor just getting initiated in higher education or an established one whose school is considering online offerings, one of…

In this article, a framework is presented that describes a program developed for a short-term study abroad in China. The framework provides a starting point from which to develop a similar program that can be adapted to fit the unique needs of other undergraduate business school programs. Learning outcomes are discussed and lessons learned are…

Purpose: The purpose of this paper is to propose a common business school framework based on knowledge resources that are available in business schools. To support the arguments made based on review literature, the paper presents the holistic framework of knowledge resources in a business school and also provides a knowledge value chain in sharing…

This article examines four categories of teaching strategy used in business classes by a group of 26 secondary school business teachers in Hong Kong, using grounded theoretical coding techniques in the analysis. Each of the teaching categories is illustrated with typical extracts from interviews and is discussed in relation to its effectiveness…

Students participate during service learning courses in a service project, which fits to a community need and has a link to curricular content. Students have a chance while engaged in the service project to apply curricular content in community practice, where they gain insights into civic engagement activities. Empirical studies revealed the…

Globalization has created an accelerated demand for globally competent managers, yet the gap between this demand and the supply of globally oriented, competent graduates is growing. As a result, the mandate for effectively internationalizing business school curriculum is increasing. Yet, given the costly structures required to provide…

Chinese business education differs from British business education in many respects. On the whole, it focuses on the acquisition of theoretical knowledge, whereas British business education places far more emphasis on soft management skills and team-work. This paper examines a split-site business degree program offered by a Chinese international…

Recognition of prior learning (RPL) is a principle in education to acknowledge and validate learning acquired during and throughout an individual's lifetime. Formal, non-formal and informal learning can be assessed, recognised and accredited for various purposes in an individual's education or professional life. The methods of assessing prior…

This research builds on previous higher education studies and improves the understanding of students' confidence in their chosen business education path with the introduction of a first-year experiential business practicum course. Students' understanding of business disciplines within the early years of academic decision-making has been a…

Barriers to cross-cultural instruction challenge even experienced educators and their students. To increase cross-cultural competence and bridge learning gaps, professors in two countries adapted the Photovoice methodology to develop shared visual vocabularies with students and unearth hidden assumptions. Results from an anonymous evaluation…

This article investigates how normative attitudes about work construct barriers to workers who are blind and visually impaired. The researcher collected narratives about rhetorical experiences from blind and visually impaired participants in the United States and analyzed accounts of these workplace interactions to identify rhetorical commonplaces…

Group-based teaching and learning is ubiquitous across undergraduate and graduate business curricula, and with any type of group work, free-riding--a form of social loafing in which free-riding group members reap the rewards of nonloafing members without exerting comparable effort--is a concern. This research examines a group assignment method,…