Phonathons are seen as a highly personal, effective, and informative type of solicitation. Duke University's "Dialing for Duke" phonathon is described. Suggestions for phonathon success are: relentless recruitment of volunteers, upbeat atmosphere, a sense of competition, good training, staff supervision, and a realistic goal. (MLW)

Six institutions' successful annual fund drives are described. St. Stephen's School keeps its constituents informed of giving participation and fosters a competitive spirit by using agents for each alumni class and parent representatives for each school grade. Ohio University cultivates annual gifts through a gift club for local donors. (MLW)

Yale University's Quarter Century Fund, a way to involve students in fund raising and to get new graduates into the giving habit, is described. Yale seniors make pledges to the Fund and contribute an annual amount to be invested as the nucleus for the class's 25th reunion. (MLW)

"Flat tax," a euphemism for major tax reform, is discussed. Its adoption would probably mean reducing tax rates by broadening the base upon which taxes are imposed. This implies elimination of many, if not most, of the deductions, credits, and other special provisions of the tax code. (MLW)

Presents a synthesis of a three-day meeting of early childhood professionals from 13 states which was held in Clinton, Michigan in August 1981. The meeting was initiated to examine changing governmental roles in the governance and provision of early childhood services and to formulate strategies for proper future services for young children and…

The foundation board at the State University of New York College at Purchase was transformed from a passive to an active board by presidential persuasion, meetings with faculty, campus tours, trustee training, facts from other colleges, survey of needs, and definition of goals. (MLW)

The Mississippi Chemical Corporation began its cooperative venture with the Yazoo City (Mississippi) schools by sponsoring a needs assessment study that led to specific recommendations for improving instructional programs. (Author/MLF)

Philanthropy could give greater support for the kind of education that is hard to support by natural market forces--that is, liberal arts. However, higher education must not assume that corporations can or will solve all their financial problems. (MSE)

Ideas that have helped the University of Richmond win corporation support are identified: develop impact statements; research each prospect; schedule corporate days on campus; plan executive information sessions on campus; give return for support; use one gift to increase others; extend pledge period; use team approach; and thank donors. (MLW)

For Goucher College to have a successful corporate drive, the basic elements of any effective fund-raising effort were needed. They included: the right leadership, proper research and strategy, the ideal setting for solicitation, and starting with best prospects first--obtaining pledges from corporations represented by board executives. (MLW)

By using paid telephone callers instead of direct mail appeals, the University of Maryland increased its rate of acquiring new alumni donors 17 times over. An incentive plan was implemented in order to increase the motivation of the student callers. The paid callers use scripts. (MLW)

Although the Tax Reform Act of 1969 changed the way in which many foundations operated and brought the foundation community closer together, it did not have the devastating effect that many foundation officials feared. (Author)

Since hundreds of requests for grants appear at the offices of American foundations, a proposal that wastes an opportunity by making a poor case cannot be tolerated. Suggestions are given for beginning the grant-writing, drafting the proposal, and avoiding certain problem approaches. (Author/MSE)

College and university development officers must take an active role in soliciting foundation support and marketing their institutions and priorities. They should also exercise good judgment and fund-raising understanding to determine where their participation is beneficial and has the potential for productivity. (Author)