As North Carolina FCS celebrates its 100-year centennial, it is time to reflect. For a century, FCS professionals have helped families apply research-based knowledge and principles. This article describes how American families have changed and how we have met those changes in our Extension roles. We also challenge FCS professionals to view the changing trends without bias. Ozzie and Harriet never were a fair representation of family norms, and we must accept the variety of family forms and functions so that our services can be of use to all families, especially those that may not fit the ideal American family. (Contains 3 figures.)