ERIC Number: EJ909874
Record Type: Journal
Publication Date: 2010-Nov
Pages: 17
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1939-5256
EISSN: N/A
Measuring Success and ROI in Corporate Training
Barnett, Kent; Mattox, John R., II
Journal of Asynchronous Learning Networks, v14 n2 p28-44 Nov 2010
When measuring outcomes in corporate training, the authors recommend that it is essential to introduce a comprehensive plan, especially when resources are limited and the company needs are vast. The authors hone in on five critical components for shaping a measurement plan to determine the success and ROI of training. The plan's components should provide a roadmap to address complex corporate training environments in which large numbers of courses are delivered to thousands of learners. Recommendations offered apply equally in smaller, less complex organizations. Following a brief historical perspective covering the development of evaluation methods, the authors examine each of their five critical components--strategy, measurement models, resources, measures and cultural readiness. They claim that while their approach applies to all learning methods, it is especially useful in technology-mediated programs, such as self-paced, web-based, online-facilitated, and simulation courses. (Contains 5 tables and 2 figures.)
Descriptors: Industrial Training, Evaluation Methods, Educational Strategies, Measurement Objectives, Measurement Techniques, Resources, Cultural Awareness, Outcomes of Education, Program Effectiveness, Program Evaluation, Models, Organizational Culture, Educational History, Research Design, Research Methodology, Success
Sloan Consortium. P.O. Box 1238, Newburyport, MA 01950. e-mail: publisher@sloanconsortium.org; Web site: http://www.sloanconsortium.org/publications/jaln_main
Publication Type: Journal Articles; Reports - Evaluative
Education Level: Adult Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A