Misinformation in the African American community regarding college costs, access, and the benefits of a college education abound. Counseling from a trustworthy, supportive school counselor can make a difference in stemming African American talent loss, especially among young Black men. Using the 1988 National Educational Longitudinal Survey, the author finds that African American students' understanding of their counselors' expectations for their future education positively influences college predisposition at a magnitude comparable to fatherly support. Implications for principals and school counselor assignments are addressed. (Contains 2 tables and 1 note.)