This article reports a project undertaken in a Caribbean high school among 17 students in a low stream Year 3 class of reluctant readers (mostly boys) who had been experiencing repeated failure. The project, aimed at promoting leisure reading among the adolescents, ran for 16 weeks. During this period, reading materials--mostly those in which the students expressed an interest--were placed in the class, and 45 minutes were allotted once per week for activities that promote leisure reading. While there were no dramatic changes in the adolescents' reading habits, the project provided insights into factors that have an impact on students' leisure reading behaviour. Practical guidelines that can help in meeting these challenges faced by such students are offered. (Contains 6 figures.)