What Constitutes Adoption of the Web: A Methodological Problem in Assessing Adoption of the World Wide Web for Electronic Commerce.

White, Marilyn Domas; Abels, Eileen G.; Gordon-Murnane, Laura

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ERIC Number: EJ575866

Record Type: Journal

Publication Date: 1998

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0044-7870

EISSN: N/A

What Constitutes Adoption of the Web: A Methodological Problem in Assessing Adoption of the World Wide Web for Electronic Commerce.

White, Marilyn Domas; Abels, Eileen G.; Gordon-Murnane, Laura

Proceedings of the ASIS Annual Meeting, v35 p217-26 1998

Reports on methodological developments in a project to assess the adoption of the Web by publishers of business information for electronic commerce. Describes the approach used on a sample of 20 business publishers to identify five clusters of publishers ranging from traditionalist to innovator. Distinguishes between adopters and nonadopters of the Web. (Author/AEF)

Descriptors: Business, Computer Literacy, Electronic Publishing, Information Sources, Information Technology, Innovation, Internet, Publishing Industry, Use Studies, World Wide Web

Publication Type: Journal Articles; Reports - Descriptive; Speeches/Meeting Papers

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A