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Peer reviewed Peer reviewed
ERIC Number: EJ475350
Record Type: Journal
Publication Date: 1993
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0883-2323
EISSN: N/A
Readability: A Textbook Selection Criterion.
Spinks, Nelda; Wells, Barron
Journal of Education for Business, v69 n2 p83-88 Nov-Dec 1993
According to analysis of the readability of textbooks used in 12 "common body of knowledge" courses in business administration, the higher the readability level, the lower the grade averages, fewer As, and the higher the number of withdrawals from the course. Although readability may not be the only influence, it is an important criterion in textbook selection. (SK)
Descriptors: Business Administration Education, Grades (Scholastic), Higher Education, Readability, Textbook Selection, Textbook Standards, Withdrawal (Education)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A