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ERIC Number: EJ246952
Record Type: Journal
Publication Date: 1981
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Differences between Yearbook Buyers and Non-Buyers.
Windhauser, John W.; Berry, Kenneth J.
College Press Review, v20 n3 p36-39 Spr 1981
Reports on a yearbook study that provides some data about the differences between college yearbook buyers and nonbuyers. (RL)
Descriptors: Higher Education, Individual Differences, Marketing, Media Research, School Publications, Student Attitudes, Yearbooks
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A