The Effects of Message Introduction, Message Structure, and Verbal Organizing Ability upon Learning of Message Information.

Daniels, Tom D.; Whitman, Richard F.

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Peer reviewed

ERIC Number: EJ238390

Record Type: CIJE

Publication Date: 1981

Pages: N/A

Abstractor: N/A

ISBN: N/A

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The Effects of Message Introduction, Message Structure, and Verbal Organizing Ability upon Learning of Message Information.

Daniels, Tom D.; Whitman, Richard F.

Human Communication Research, v7 n2 p147-60 Win 1981

Investigated the theory that meaningful learning of new material could be facilitated through the use of relevant subsuming concepts (organizers) presented prior to the message. Hypothesized that these advance organizers would be superior to introductory overviews. No overall advance organizer superiority was found. (PD)

Descriptors: Advance Organizers, Communication Research, Comprehension, Higher Education, Recall (Psychology), Speech Communication, Verbal Learning

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

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Grant or Contract Numbers: N/A