ERIC Number: EJ225631
Record Type: Journal
Publication Date: 1980-Feb
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Stalking the Elusive Student: Publications That Really Recruit.
Alberger, Patricia
CASE Currents, v6 n2 p12-15 Feb 1980
A number of innovative recruitment publications are described and addresses for sample copies are provided. It is suggested that good publications, long an important recruiting tool, are especially necessary with today's declining enrollments and rising printing costs. (MLW)
Descriptors: College Admission, Higher Education, Marketing, Public Relations, Publications, Publicity, Student Recruitment
Publication Type: Journal Articles; Guides - Non-Classroom; Reports - Descriptive
Education Level: N/A
Audience: Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
