Peer reviewedERIC Number: EJ223194
Record Type: CIJE
Publication Date: 1980
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
The Mass Media and Alcohol Education: A New Direction.
DeFoe, James R.; Breed, Warren
Journal of Alcohol and Drug Education, v25 n3 p48-57 Spr 1980
Discusses how the media portray alcohol and drinking and how to change media performance. Presents some findings in abbreviated form for several media and suggests a model for working with the media in the interests of alcohol education. (Author)
Descriptors: Adults, Alcohol Education, Alcoholism, Drinking, Intervention, Mass Media, Media Research, Popular Culture
Publication Type: Journal Articles; Information Analyses; Reports - General
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
