Racial Differences in Gratifications.

Stroman, Carolyn A.; Becker, Lee B.

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Peer reviewed

ERIC Number: EJ201136

Record Type: Journal

Publication Date: 1978

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

Racial Differences in Gratifications.

Stroman, Carolyn A.; Becker, Lee B.

Journalism Quarterly, v55 n4 p767-71 Win 1978

Interviews with 1,575 persons of voting age, conducted during the three-month period following the 1974 congressional elections, suggest that Blacks are less committed to newspapers than Whites and are more dependent on television. (GT)

Descriptors: Behavior Patterns, Blacks, Information Seeking, Media Research, Need Gratification, News Media, Newspapers, Political Issues, Racial Differences, Reading Habits, Surveys, Television Viewing, Whites

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A