ERIC Number: EJ164654
Record Type: CIJE
Publication Date: 1977
Pages: N/A
Abstractor: N/A
ISBN: N/A
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Improving Personal Selling
Rosenbloom, Bert
College Store Journal, 44, 5, 77-80, Aug/Sep 77
Good personal selling results from a carefully planned program consisting of three basic elements: selecting people who are suitable for particular sales positions, providing training, and devising an appropriate plan for compensation. (LBH)
Descriptors: College Stores, Guidelines, Higher Education, Job Training, Marketing, Personnel Selection, Retailing, Salaries
Publication Type: N/A
Education Level: N/A
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Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
