ERIC Number: EJ155714
Record Type: Journal
Publication Date: 1975
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Newspaper Readers' News Values: An Exploratory Comparison of Chicanos and Anglos
Pasqua, Tom
Aztlan, 6, 3, 347-61, F 75
In the two-city study of Austin, Texas, and Chula Vista, California, the readers' perceptions of newspaper stories were measured by means of a 27-item semantic differential bipolar adjective scale called the Readers' News Value Scale. Readers also evaluated the General Newsworthiness of each article they read by checking a seven-point scale from points "high" to "low". (NQ)
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