The research aims to investigate the influence of integrating innovative teaching technologies on the effectiveness of the educational process and student motivation. This article employed a quantitative research design utilizing a questionnaire. The total number of participants in the study was 150 students. Participants were divided into treatment and comparison groups: teaching in the treatment group was conducted using integrated teaching methods such as video lectures, multimedia presentations, and social networks, while the comparison group was taught in a traditional format. The average grade in the treatment group increased by 9.4 points, whereas in the comparison group, using traditional teaching methods, it increased by only 2.5 points. The level of student motivation in the treatment group was higher compared to the comparison group: 3.9 points and 3.0 points, respectively. These results indicate the positive influence of integrating teaching methods on academic performance and student motivation compared to traditional methods.