Entrepreneurship has emerged a prominent of concern during COVID-19 pandemic, making essential contribution toward unemployment as a result of the pandemic. The purpose of this research is to look at the entrepreneurial intentions of students in Indonesia's East Java Province. The research focuses on how students' entrepreneurial intentions are influenced by their perception of their own abilities as entrepreneurs, as well as subjective criteria, role models, and success needs. To further understand the connections between these variables, this quantitative study used the Structural Equation Modeling (SEM) equation model based on Partial Least Square (PLS) variance. The research involved 340 East Java economics students who were polled. The findings indicate that subjective norms, role models, and needs for achievement affect students' entrepreneurial intention. Additionally, the relationship between subjective norms, role models, achievement demands, and entrepreneurship intention is mediated by entrepreneurial self-efficacy. These results provide recommendations for Indonesian institutions and governments to improve their entrepreneurial education approach, emphasizing practice over theory. This research contributes to the scientific knowledge about students' entrepreneurial intentions.