This research aims to analyze "Gusjigang" ("bagus" (superior), "ngaji" (religious science), and "dagang" (trade)) as a model of strengthening character education based on local wisdom in the digital era. This research methodology uses a systematic literature review with in-depth analysis. The results of this study show that the dimensions of "Gusjigang" can foster moral goodness, intellectual development, and entrepreneurial spirit. In this case, the younger generation can build a strong ethical foundation, utilize technology wisely, and contribute to the development of themselves and society. By combining "Gusjigang" values and digital technology, it can create a model of character education that is relevant, strengthens cultural identity, and can adapt to changing times without losing its roots and fundamental values.