Context: Low salary is a frequently cited reason for attrition from the athletic training profession. Researchers have determined that athletic trainers (ATs) entering the first hiring process, usually newly credentialed graduates of professional athletic training programs (ATPs), are the least likely to negotiate, resulting in lowered earning potential across their careers. It is necessary to instruct athletic training students on the importance of salary negotiation before the completion of their professional preparation. Objective: Describe a lecture-based approach to include salary negotiation content into ATPs. Background: Employing constructivist learning theory, didactic lecture content with applicable strategies for salary negotiation is sufficient for students to understand which strategies can be used to negotiate for a higher salary during the hiring process. Description: Before the didactic experience, second-year graduate ATP students self-assessed their knowledge of, familiarity with, and comfort in negotiating during the hiring process. A single 3-hour lecture on negotiation was provided to students that included reasons to negotiate, financial ramifications of not negotiating, strategies for determining appropriate salaries, example language to use, and a discussion of timing to initiate negotiations. Students reassessed their knowledge, familiarity, and comfort within 1 week of receiving the didactic content. Six months after ATP completion, students reported whether they negotiated during their first hiring process. Educational Advantages: Although not required for professional ATPs, the inclusion of content specific to salary negotiation in the hiring process increases future ATs' understanding of negotiation processes and their comfort level in initiating negotiations earlier in their career. Conclusion: Students' understanding of negotiation during the hiring process and comfort with attempting negotiation increased following the lecture-based technique. If ATs can achieve higher earnings earlier in their career, they can increase their lifetime earning potential, and they may find the profession to be more financially sustainable, thus decreasing professional attrition.