ERIC Number: EJ1427871
Record Type: Journal
Publication Date: 2024
Pages: 9
Abstractor: As Provided
ISBN: N/A
ISSN: N/A
EISSN: EISSN-1077-5315
Using Multimedia to Help Agricultural Producers Communicate with Consumers about GMOs
Stacey F. Stearns; Jennifer E. Cushman; Joseph A. Bonelli; Bonnie E. Burr
Journal of Extension, v61 n4 Article 9 2024
Genetically modified organisms (GMOs) and their uses are often misunderstood. Consumers are regularly unsure what GMOs are, or if they are safe for consumption and the environment. Contradictory and sometimes inaccurate information is available from numerous sources, and challenges consumers and others to separate the facts from sensationalized stories. Agricultural producers often communicate with consumers, neighbors, and members of the general public; however, they do not have information to share about GMOs. Multimedia resources can provide agricultural producers with science- based information to share with consumers. Agricultural communicators and Extension educators can create science- based multimedia resources to bridge the communication gap.
Descriptors: Extension Education, Genetics, Agriculture, Food Standards, Agribusiness, Communications, Multimedia Materials, Consumer Education
Clemson University Press. 116 Sigma Drive, Clemson, SC 29634. Tel: 864-656-7156; e-mail: journalofextension@clemson.edu; Web site: https://tigerprints.clemson.edu/joe/
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A