The paper examines the special aspects of using Big Data technology in education. The population was made up of 356 third-year university students. To study Big Data technology, a questionnaire was used where respondents rated: cloud technology; apps; Massive Open Online Courses (MOOCs) and digital learning platforms. The study suggested that the education sector is ambitiously applying Big Data technology, both online and offline. All surveyed respondents use apps in Big Data learning and analysis: 73.03% use Moodle, 67.13% use Zoom, 65.17% use Quizlet, 50.84% use Skype, and 35.11% use Slack. MOOCs in education are used by 75% of respondents. Digital learning platforms are used by all respondents. All students use cloud technology. When dealing with Big Data technologies, students preferred apps (8.9 ± 1.33) instead of the cloud (6.9 ± 0.11). Students believe that the important factors for using Big Data in the learning process include: quality of information (85.96%); interest (77.81%); instructor's support (66.85%). The research findings make it possible to integrate Big Data technology into the learning process, thus improving learning outcomes and providing greater speed in processing reliable and meaningful data.