ERIC Number: EJ1401073
Record Type: Journal
Publication Date: 2023
Pages: 21
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1077-6958
EISSN: EISSN-2161-4326
From Entertainment to Empowerment: A Call for Social Media Literacy Education at an HBCU
Smith, Kim; Wade, Jeannette; Jowers, Joseph
Journalism and Mass Communication Educator, v78 n4 p419-439 2023
An analysis of 640 posts from the social media platforms of 14 students at a historically Black university revealed that entertainment accounted for 68% of their social media content, "uplift" 17%, and empowerment 14%. Educators worry that students may be squandering online resources that could help improve their lives when they choose entertainment over uplift and empowerment. The study examines why entertainment trumps uplift and empowerment, and more broadly, how it may serve as a catalyst to combat disinformation.
Descriptors: Black Colleges, Social Media, Empowerment, Misinformation, Media Literacy, African American Students, Student Attitudes, Communications, Undergraduate Students, Psychological Needs, Age Groups, Computer Mediated Communication
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A