A public service announcement is a form of public, free-space messaging in which an individual proposes an idea with the aim to influence the public's attitude toward an exciting potential (Slater 2006). In this article, the author describes implementing this method across a wide variety of undergraduate content disciplines, including psychology, physical education, sociology, and kinesiology. Four key steps to promote statistical investigation and research, creative development, and application of knowledge of the PSA project are presented so students can learn to connect theory to practice by selecting evidence-based strategies in their given topic area.