The article presents the academic library's perspective on a local digital storytelling project of the American University in Bulgaria. Community outreach projects in an international setting require an appropriate set of practical and pedagogical approaches, flexible project skills, advocacy, and cross-departmental collaboration to achieve their goals. The article gives an overview of the emerging digital storytelling method used in academia, shares the challenges, good practices, and results, as well as the empowering opportunities for the library to build capacity for similar digital initiatives in the future and to strengthen its advocacy abilities.