Over the past few decades, technology has revolutionized the way colleges and universities operate. This study examines the extent to which investments in information technology (IT) are associated with the number and types of higher education personnel. After accounting for time lags between IT funding and personnel changes, we found that increases in IT funding were associated with increases in the number of higher education administrators and IT staff but decreases in the number of clerical workers. Our findings suggest that colleges and universities may be substituting expensive labor (higher education administrators and IT staff) for inexpensive labor (clerical workers).