ERIC Number: EJ1365460
Record Type: Journal
Publication Date: 2022
Pages: 9
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0883-2323
EISSN: EISSN-1940-3356
Congruence Relationships between the Choice of Major and Stereotypes: The Case for Agribusiness Programs within a Business School Setting
Magnier, Alexandre; Van Auken, Stuart; Palacios Rivera, Jamille
Journal of Education for Business, v97 n7 p452-460 2022
The objective of this study is to explore the stereotypes that students have about agribusiness students. We seek to determine the nature of these stereotypes and how they compare relative to marketing and accounting students. Our intent is to reveal the degree of fit of the agribusiness major within a college of business, as personality congruence may influence the pursuit of a major within a business school framework. Our results show that stereotypes about agribusiness majors fall in between those of marketing and accounting students, which suggests that stereotypes would not appear to negatively affect enrollment within a business school setting.
Descriptors: Correlation, Majors (Students), Agricultural Education, Business Administration Education, Stereotypes, Marketing, Accounting, Comparative Analysis, Personality Traits, Enrollment, Undergraduate Students, Personality Measures, Self Concept, Student Attitudes
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Florida; Missouri
Grant or Contract Numbers: N/A