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ERIC Number: EJ1354511
Record Type: Journal
Publication Date: 2022
Pages: 4
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1052-8008
EISSN: EISSN-2153-9987
Going the Extra Mile: Teaching Innovations during COVID Times
Gala, Prachi; Woodroof, Parker; Drehmer, Charles
Marketing Education Review, v32 n2 p181-184 2022
The "2021 Society for Marketing Advances Annual Conference," in Orlando, Florida, offered thirty-four "Teaching Moments" from marketing educators around the globe. The purpose of the "Teaching Moments" sessions was to quickly advance innovative teaching techniques, ideas and assignments allowing other educators to implement these methods in their own classrooms. This article features eleven of the best Teaching Moments from the conference, as determined by peer reviews. Additional support materials for these teaching innovations can be found at the websites of the Society for Marketing Advances or DePaul University's Center for Sales Leadership.
Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Alabama (Birmingham); Minnesota; Indiana (Fort Wayne); Pennsylvania (Pittsburgh); Missouri; Tennessee; Texas (Austin); Pennsylvania; Colorado; Hawaii
Grant or Contract Numbers: N/A