The global pandemic that began in 2020 amplified the chasm between higher education's stated goals to advance diversity, equity, and inclusion (DEI) and the systemic realities that many students, instructors, and staff grapple with on a daily basis. We contend that attenuating the barriers to DEI outcomes means first acknowledging that DEI is a wicked problem, in that it is impossible to solve because of competing, conflicting, and complex sociocultural forces from within and outside our institutions. We also contend that educational developers (EDs) are particularly well situated within the higher education ecology to be key cultural influencers in how to mitigate DEI-related wicked problems by tapping into our deep commitment to lifelong learning as a means for honing and modeling an equity mindset.