A growing body of research examines the experiences of the Latinx population in the Nuevo South in the U.S., however, Higher Education scholarship on the experiences of the Latinx student population that grew up and attend college in this region is scarce. Situated within the context of the Nuevo South, this study examined Latinx college students' perspectives on how much their state values their presence in relation to how they ethnically identify and explored their definitions of social justice and equity. Results revealed Latinx students do not feel that their state values the presence of the Latinx community. Further, study participants demonstrated limited understandings of the meaning of equity and social justice and showed minimal variability across institutions and Latinx ethnic groups. Results also suggest the sociopolitical context of the Nuevo South influences participants' understandings of these terms, which manifest in positive, disparaging, and mixed sentiments. Implications for research and practice are provided.