High quality teaching and learning materials (TLM) are essential for early literacy learning. The purpose of this study was to determine if the TLM used in schools in Kano State, Nigeria, were culturally appropriate, gender balanced and relevant to the Nigeria Universal Basic Education Curriculum, with particular emphasis on primary reading. Using a researcher-adapted rubric, lesson plans, textbooks and reading books from 10 private and public schools located in urban and rural areas in Kano were evaluated. The TLM were rated as moderately relevant to the Primary 3 English studies curriculum, which focuses on literacy development. However, the materials were generally not culturally responsive to this region and displayed only emergent gender balance. We conclude with recommendations for policy and practice, including the greater involvement of stakeholders from this region in materials development to support early literacy teaching and learning.