Any language policy has crucial social implications that impact its successful implementation. The introduction of the bilingual language policy at the University of KwaZulu-Natal (UKZN) has spurred polemical debate and discussions especially regarding the value of African languages for teaching and learning. This article offers a socio-constructivist analysis of the issues that emerge in the implementation of the UKZN language policy. The study on which it is based employed a mixed methodology drawing on secondary as well as primary data collected by means of semi-structured interviews and questionnaires administered to staff and students at two UKZN campuses. Simple random sampling was applied to enroll 16 students while purposive sampling was used to select nine academic staff for the study. The findings reveal that although the bilingual language policy has inherent social value, uncertainty persists with regard to its short and long-term economic significance. This calls for deeper reflection on the social implications of the language preferences of the institution's staff and students who are directly affected by the policy.