Accounts focusing on the relation between conceptualisations of parenthood and neuroDiscourse are missing within educational philosophy. This lacuna forms the background of this paper, which reports on a case study on the level of social policy documents addressing parents of the Flemish governmental branch office Kind & Gezin (Child & Family). The case's focus is a critical analysis of discursive constructions of parenthood, and the extent to which results of neuroscience, as they appear in the documents, exert a change in these discursive constructions of good parenthood. The study deploys critical metaphor analysis to explore the conceptualisations of parenthood that are metaphorically constructed, what these constructions convey about good parenthood, and how they relate to neuroDiscourse. The analysis, firstly, points at neuroDiscourse of parenthood being operational in the documents, but operating in a different manner than that described in the literature. Nevertheless, neuroDiscourse of parenthood exerts a narrowing effect on the way parenthood is conceptualised in parenthood Discourse. Secondly, the analysis exposes the assumption that parenthood advice is best grounded in scientific evidence, facilitating the further occurrence of parenting advice based on neuroscience. Thirdly, in relating Kind & Gezin's mission of optimal preventive family support to neuroDiscourse of parenthood, the possibility of neuro-governance of parents arises.