Uncle Nearest Premium Whiskey was created in the legacy of the first African American master distiller, Nathan "Nearest" Green. His namesake spirit is currently the most-awarded American whiskey or bourbon of 2019 and 2020, and the company is owned by a Black woman, Fawn Weaver. Weaver is committed to diversifying the spirits industry and elevating people of color. Her executive team is all women, and Nearest Green's great-great-granddaughter serves as the Master Blender of the company. This story, and others like it that are culturally relevant, can connect the chemistry students learn to real world applications and provide a narrative that centers Black women, a demographic that is often excluded from the chemistry curriculum. Additionally, this cultural context can also offer insight on equity and social change in STEM fields through the lens of women and underrepresented groups in STEM.