To respond to the needs of digital transformation, universities must continue to play their role as proving ground for educating the future generation and innovation. The article is devoted to overview, discussion, and investigation of application in higher education of two modern information technologies: big data and internet of things. The article identifies the role of analytics, based on big data, in improvement of education process and outlines the challenges, related with big data mining, storage, and security. Proposed statements are based on practical experience of the authors; architecture of program and methodological solution are the focus of the article. The article contributes to theory by the new approach to combination of big data and internet of things technologies in educational resources and, at the same time, includes implications for practice, presenting examples of the approach's realization and sharing the authors' experiences of such realization.