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ERIC Number: EJ1268028
Record Type: Journal
Publication Date: 2020-Sep
Pages: 14
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1077-6958
EISSN: N/A
What Makes a Media Entrepreneur? Factors Influencing Entrepreneurial Intention of Mass Communication Students
Buschow, Christopher; Laugemann, Rabea
Journalism and Mass Communication Educator, v75 n3 p321-334 Sep 2020
Entrepreneurship and new venture creation are seen as important drivers of media industry's change and renewal. However, whether newly founded companies will emerge in the future depends to a large extent on entrepreneurial individuals. Through a survey of students from 47 German universities (N = 720), this study identifies critical factors that explain the entrepreneurial intention of today's mass communication students, who are likely to be among the future start-up founders in journalism and media industry. Conclusions drawn indicate possibilities for the early identification of potential media entrepreneurs and their ongoing encouragement by journalism and mass communication educators.
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://bibliotheek.ehb.be:2814
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Germany
Grant or Contract Numbers: N/A