Alicia Moore is often asked what is needed to be successful in strategic enrollment management (SEM), a role she has worked in for nearly 25 years. She has found that she shares some of the same strategies no matter the person or position. Some are what she personally has found or seen to be successful, and others she gleaned from colleagues and mentors. This article shares just a few of the suggestions that have helped others, both within and outside the profession, to be successful as they move into senior-level positions.