Selling Languages.

Varela-Ibarra, Jose L.

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Peer reviewed

ERIC Number: EJ119605

Record Type: CIJE

Publication Date: 1975

Pages: N/A

Abstractor: N/A

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Selling Languages

Varela-Ibarra, Jose L.

Foreign Language Annals, 8, 2, 111-113, May 75

To reverse trends toward reductions in the number of foreign language teaching positions, it is necessary to change the negative image associated with foreign languages and to try to attract more students. A four-point selling program is suggested. (Author/RM)

Descriptors: Language Enrollment, Language Instruction, Language Teachers, Publicize, Second Language Learning, Student Attitudes, Student Motivation, Teacher Attitudes

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