Instructors, practitioners, and students have different goals, and as such, different perspectives on industry certifications. University and technical school programs focusing solely on certifications struggle to retain relevance and compete against boot camp certification programs; yet programs without certifications may not be serving the needs of their students as well as they could be. This paper explores possible roles for certification in an Information Systems program at an AACSB-Accredited College of Business. Using mixed-methods to analyze survey results from recent graduates, the role of certifications as a signal of continued learning is supported.