This article focuses on the challenges faced by faculty members in a consortium of 13 Liberal Arts Colleges (LACs). We present findings, by academic rank, from a mixed-methods study of faculty development needs and experiences within the consortium. Relying on human resource principles, we advocate a greater focus on the development of the person, rather than task-specific skill improvement, as a means of creating faculty development programming that is particularly tailored to the rank-based needs of faculty members. We offer recommendations to achieve this focus amidst the unique faculty development challenges and opportunities available at LACs.