There has been a noticeable divide the past few years within the library world regarding electronic books. Many academic libraries have been purchasing or leasing web-based academic ebooks for years. Most public libraries on the other hand (thanks in large part to services such as OverDrive) have directed their attention toward downloadable fiction materials including ebooks and audiobooks. The simple reality is many vendors previously offered solely web-based ebooks. Now they offer downloadable versions of the ebooks. It is clear that a diverse academic ebook collection with multiple viewing options has arrived. This article is designed to explain how and why the authors became more proactive in promoting downloadable academic ebooks in 2012 and beyond.