Effect of Speed of Presentation on Recall of Television Messages.

Schlater, Robert

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ERIC Number: EJ025044

Record Type: CIJE

Publication Date: 1970

Pages: N/A

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Effect of Speed of Presentation on Recall of Television Messages

Schlater, Robert

J Broadcasting, 14, 2, 207-214, Spr '70

Reports on a study of the maximum rate of presentation at which relevant visual information could be transmitted before recall was impeded." (Author/AA)

Descriptors: Educational Television, Program Length, Recall (Psychology), Television Research

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