Christian higher education is important in the academic field since integration of faith and vocation are a fundamental part of Christian responsibility (Ostrander, 2015). Presidents of Christian colleges and universities play an important role in leading their institutions. Presidents are also responsible for creating an organizational culture that helps to achieve goals and outcomes. Challenges are threatening higher education in such a way that yearly Christian colleges and universities are facing the reality of budget reductions or even closure (Belz, 2019; Gehrz, 2013; Zylstra, 2019). This study explored perceptions of university presidents in biblical higher education, specifically, perceptions of trust within the institution and perceptions of university advancement effectiveness. Advancement effectiveness is characterized by the efforts that affect fundraising and result in financial gains. Effective advancement efforts support the institution's mission and work, which is critical in the competitive higher education field. In previous studies, trust is seen as foundational for attainment of organizational goals and operational effectiveness (Dirks & Ferrin, 2001). This study explored the Christian university president's role, trust definitions and attributes, and university advancement that led to the question, is there a difference in perceived levels of trust of Christian university presidents and their perceptions of advancement effectiveness? A quantitative approach was used to gather data. The t-test of independent means was used to examine if there is a difference in perceived levels of trust of Christian university presidents and their perceptions of advancement effectiveness. The results of this study may help in furthering efforts that contribute to successful trust cultures and advancement efforts of Christian higher education institutions. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://bibliotheek.ehb.be:2222/en-US/products/dissertations/individuals.shtml.]