Rural America has long been perceived as "left behind" by policies that leave it struggling while benefiting bustling urban cities and suburbs. That narrative holds some truth: rural America has a declining population, along with lower educational attainment and lower workforce participation than urban America. But while rural America certainly faces challenges, it also has its own strengths and assets. "Small Towns, Big Opportunities: Many Workers in Rural Areas Have Good Jobs, but These Areas Need Greater Investment in Education, Training, and Career Counseling" counters some of the negative stereotypes and finds that working adults in rural America are almost as likely (50 percent) as working adults in urban America (54 percent) to have a good job.