Many successful Fortune 500 corporations have hired executive and transformational coaches to help their employees maximize their potential. This coaching framework has helped business executives explore the obstacles that are preventing their institutional growth. In many cases, workplace culture has become more positive, employee mental health has improved, retention has increased, and collaboration and stakeholder partnerships have flourished. This qualitative study's intent was to explore the implementation of a coaching framework inspired by executive and transformational coaching in public elementary schools. Novice principals of three North Dakota elementary schools were selected as participants for this study. These principals had a series of one-on-one and group coaching sessions with a trained and qualified executive and transformational coach over the course of eight weeks. Coaching sessions focused on vision crafting, mindset, personality traits, "being," stress, resilience, and trust. This study found that the elementary principals that participated in the transformational/executive coaching framework perceived themselves to be more self-aware of their use of empowered and disempowered language, how their core values affected their actions, thoughts, & decisions, and how their commitments are directly tied to trust. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://bibliotheek.ehb.be:2222/en-US/products/dissertations/individuals.shtml.]