Strategic Performance Management (SPM) is a multistep process that guides an organization's leadership in designing and revising a system of strategic performance management. Communication is key to the success of any change initiative. SPM provides a logically coherent process for linking strategic planning with performance management, ultimately engaging every person in a state education agency (SEA), local education agency (LEA), or similar entity in performance-guided, satisfying work connected to the agency's mission. A Communication Lens is applied to SPM to strengthen its implementation and success. This report delivers a step-by-step guide to SPM. The guide includes a Strategic Communication Lens that signals opportunities to engage in communication activities related to the SPM process.